I walked into the party like I was walking on to a yacht…

It’s story time, readers…

A man in a grey three-piece suit, with pink shirt and floral tie and pocket square

Dan, in 2025, sporting the businessman look

Way back in the mists of time, at least 15 years ago (probably more), our founder Dr Clarke wasn’t running London’s leading business photo and video company. He was a very uncorporate corporate man. But, in an environment where most people wore versions of the dreaded smart casual - and this being the US of A, quite preppy smart casual - Dan decided his clothes would be cut from a different cloth. Fine (within a reasonable cost allowance) English tailoring. With colour. And being 6’3, and English, this meant he stood out.

All of which preamble led to a conversation one morning that will bring us to the point of this ramble.

One morning, probably in Chicago, probably during a conference of 20,000 delegates, Dan was getting breakfast when, unannounced, someone approached him and sad, “you must be Dan. My colleague told me I should talk to you…” And this introduction, because I was dressed up and tall and English, led to a project, which led to more projects, which led to huge growth in the account Dan was working on.

Why are we telling you this story? And what does it have to do with professional photography and video?

The key takeaway is that Dan stood out. He was recognisable to someone who had never met him. All because he made a point to stand out. And if you are in business, you (or your company) need to do this. You need people to stop and think and want to approach you and ask you questions and do business with you. And how you look - how you present yourself - matters.

And first impressions matter. The first impression you (or your company) give is now likely to be online. Which is where our professional photographs and video come in. You can project the image you want to your potential customers. We work with you to make sure you present yourself in the way you want. And make you look good. Because if you don’t, you might be a turn off to prospective clients (and you’ll never know why your phone doesn’t ring)…

Get in touch if you want a free consultation to see how we can help you stand out in your marketing.

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Picture Perfect: The Benefits of Professional Corporate Photography and Videography